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Vimo - Comparison Shopping for Health  Health Shopper - The Vimo Newsletter, December 2006

History Corner

Modern health insurance was born in 1929 when Baylor Hospital in Dallas, TX began selling health insurance to school teachers in the Dallas County school district. The system was created because many of the hospital's patients were having trouble paying bills. The health program became the prototype of the Blue Cross plan, which gained in popularity as the Great Depression affected millions of Americans' ability to pay hospital bills.

Quotable Quote

Let's face it, Americans are fat all year round, but the holidays are when we really hit our stride. And you can bet the food we eat will be just as unhealthy as the families we're forced to visit.

–Lewis Black

Author's Note

“The common prescription for being fat is to diet. However, weight loss diets are notoriously unsuccessful; the vast majority of people who lose weight regain it. Therefore, it is best to focus on eating well, exercising, and generally taking good care of yourself, regardless of what the scale says or how you compare to models in a magazine.” —Boston Women's Health Book Collective, 'Our Bodies Our Selves'

Founder's Desk

“... Toys for Tots should receive a hefty harvest from us this holiday season.” — Shankar, Vice-President of Products, Vimo

We're passing through the holidays again, and Vimo wants to make the season bright.

If you instantly review your doctor at Vimo, we'll donate $1 to Toys for Tots. Tell your friends about this promotion, because if 100,000 people post doctor reviews on our site, Toys for Tots should receive a hefty harvest from us this holiday season.

Run by the United States Marine Corps Reserve, Toys for Tots donates toys to children whose parents can't afford to buy them any gifts. Founded by Major Bill Hendricks in 1947, the organization is currently in the process of collecting toys for needy kids this Christmas.

You can instantly help Toys for Toys meet its Yule-time goals. You must write a review of 100 characters or more on your doctor to qualify for the donation. This offer is good all December long.

So please click on the links in this newsletter to rate your doctor now and help us help the kids who need it most.

Warmly,
Shankar Srinivasan
Co-Founder, Vimo Inc.

In the News

Congress Approves Changes to HSAs

Congress has approved legislation affecting health savings accounts (HSAs), removing the annual deductible limitation on contributions Read More ...

—Source: Business and Legal Reports, Published Dec. 12, 2006

Out of Pocket Health Care Costs Up

Health care costs are digging deeper into Americans' wallets, with 17 million of those under age 65 "underinsured" in 2003, a new study reports. Read More...

Source: CBS News, Published Dec. 12, 2006

Insight

Researching Health Online? Check Your Sources

The 85 million Americans who use the Internet to gather health information need to know who is giving them advice - - and when it was last updated. But according to a study released Oct. 29 by the Pew Internet & American Life Project, three-quarters of health seekers say they check the source and date "only sometimes," "hardly ever," or "never."

In the largely unfiltered, uncensored, unmonitored World Wide Web, misplaced trust may sway a serious health decision. Of those in the Pew survey who said they use the Internet for health information, well over half (58 percent) reported they used information they found online to make a decision about how to treat an illness or condition. While over half (54 percent) said the information they found led them to ask a doctor new questions or to get a second opinion from another doctor, 35 percent said the information they found affected a decision about whether to see a doctor at all.

"The Internet offers Americans a wealth of information about health care - - but too little of that information is properly sourced," said Alan Spielman, president and CEO of URAC, the independent, nonprofit organization well-known as a leader in promoting health care quality through its accreditation and certification programs. "High quality health Web sites clearly disclose the authorship, credentials, and release date of their health content. More Americans should be diligent to look for that source information, and more Web sites should be clearly disclosing it."

One reason few who search for health information on the Web check authorship is the scarcity of source information. The Pew report cites a second study published by the U.S. Department of Health and Human Services stating that only 4 percent of "frequently visited" health Web sites disclosed the source of information on their pages, and only 2 percent disclosed how the content is updated. In the fast-advancing health care realm, dated information found on the Web may affect how consumers approach treatment options.

—Source: URAC

Spotlight

The Tech-Savviest Health Programs

Health care consumers are benefiting from the latest efforts of health plans to integrate health information technology and develop high-quality health care programs. The National Business Coalition on Health (NBCH), a non-profit organization of employer-based health coalitions, honored four plans in November during its annual employer conference held recently in New Orleans. The 2006 eValue8 Innovation Awards identify and recognize the innovative and creative work of health plans.

The 2006 eValue8 Health Plan Innovation Award winners are:

Aetna's Rx Check

One of the nation's leading diversified health care benefits companies, Aetna's Rx Check analyzes pharmacy claims daily and interacts with physicians to take advantage of opportunities to improve the quality of care, avoid adverse events and save money on drug costs for both members and their employers.

Blue Cross Blue Shield of Florida's Culture Competence eLearning Program

Blue Cross Blue Shield of Florida was recognized for implementing a comprehensive Cultural Competence eLearning Program for physicians and physician offices. This online tool provides two hours of case-based instruction on cross-cultural healthcare. By focusing on common clinical and cross-cultural scenarios the interactive program helps providers understand important cultural nuances, and deliver more effective, relevant care.

Kaiser's HealthTRAC

HealthTRAC (Tracking, Registry, and Alert Companion) is a demonstration project for the national Kaiser Permanente Population Care Information Solutions. HealthTRAC has allowed participation in several community efforts such as the Colorado Business Group on Health's Hypertension in Diabetics study and the Colorado State Immunization Registry. The interactive registry is a web-based Population Management application that affords Colorado Kaiser Permanente's health care providers the means to view and utilize extensive aggregate clinical data to improve clinical, service, safety and business outcomes across the entire service area population.

Paramount's NICU Program

Paramount HMO is a regional health plan serving northwest Ohio and southeast Michigan. Its NICU Graduate Home Health Care Program enables babies discharged from the neonatal intensive care unit to receive a minimum of two visits by a nurse from a Paramount Advantage home health care provider often catching complications earlier or preempting the need for hospital readmittance.

—Source: eValue8

CVS Opens MinuteClinic Centers: $59 Treatments

Quick, convenient, quality medical care has come to Northern New Jersey at nine MinuteClinic health care centers now open in Bergen, Morris, Middlesex, Monmouth and Passaic counties. MinuteClinic health care centers are staffed by board-certified nurse practitioners who specialize in Family Medicine and are trained to diagnose, treat and write prescriptions (when clinically appropriate) for common family illnesses such as strep throat and ear, eye, sinus, bladder and bronchial infections. MinuteClinic also offers common vaccinations, such as flu shots, tetanus, MMR, and Hepatitis A & B.

Examinations typically take 10-15 minutes and no appointment is necessary.

"MinuteClinic health care centers are an answer to consumers' overwhelming demand for more patient-centric health care," said Michael Howe, chief executive officer for MinuteClinic. "As more patients look to take control of their health care options, we provide a high-quality, convenient and affordable service for common maladies that is available seven days a week."

MinuteClinic is working closely with the larger insurance carriers in New Jersey to be a participating provider in their networks. For patients who are a member of Aetna (PPO), Beech Street, CBSA, ChoiceCare Network (PPO), First Health Direct, Great-West Healthcare, Humana (PPO only), Medicare, TRICARE Standard, and Wausau, MinuteClinic will accept as payment the office visit co-pay indicated on their insurance card. For patients paying cash or credit, treatment prices are posted outside each health care center. Most treatments cost $59.

—Source: Medicalnewstoday.com

The 'Healthy Living' Credit Card

Aetna and Bank of America have teamed up to develop the Aetna Healthy Living(TM) credit card for Aetna's medical, dental, pharmacy and behavioral health members. The innovative credit card, available later this year to qualifying Aetna members, is a rewards-based credit card that facilitates payment of out-of-pocket medical expenses as well as everyday purchases while promoting healthy living at the same time.

The card offers a convenient way for consumers to manage their healthcare dollars. Members who apply for and are issued the Aetna Healthy Living credit card will have access to a base rewards program that offers one point for every qualifying retail dollar charged to the card and access to a wide variety of redemption options. Additionally, Aetna Healthy Living credit card members will be rewarded with the following unique features that provide incentives for healthy living.

  • Earn points for money spent on certain health-related purchases including hospital treatments, doctor and dentist charges, sporting goods stores, fitness and weight loss centers, vitamin stores and more.

  • Receive a discount on dozens of health-related items - gym equipment, spa set, bicycles, blood pressure monitors and more from the WorldPoints catalog.

  • Redeem points to help pay for medical co-payments made with the Aetna Healthy Living credit card.

  • Redeem points for cash rewards that can be used to help pay for health care and other expenses, or deposited to a checking account or a Health Savings Account.

  • The credit card is currently available to Aetna's Small Group customers and will be expanded to other customer groups in 2007.

-Source: Aetna

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