The Promise and Perils of Personalized Medicine
A Vimo Research GroupTM Report - Expert, Independent and Objective Health Care Analysis
Compiled by: The Vimo Research Group, Bradley Kreit, January 2008
About the Author
Bradley Kreit is a member of the Vimo research group. Prior to joining Vimo, he completed a Master’s degree at the University of California in San Diego where he also taught classes in writing and health policy.
About Vimo Research
The Vimo Research Group is the independent research and analysis arm of Vimo.com -
the nation’s first integrated comparison-shopping portal for healthcare products and services.
Vimo Research
is dedicated to objective assessments of health products and information sources, and works in a consumer
advocate’s role to foster better price transparency and competitiveness in the health care marketplace.
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